Apr 8, 2009
When you should not ask user to register?
In a newsletter from WebGuild, I saw a story about how Google CEO Eric Schmidt asked the ailing newspaper industry to create a new web format for themselves. After reading the summary over WebGuild, I clicked the link to “more” which redirected me to WSJ site.
And BAM, as soon as I land on WSJ, they ask me to register. Duh?
Isn’t think story about newspapers themselves — which means you WSJ?
If you want to know, which you should, whether Eric’s thoughts makes sense or not let this story be public — your readers will post their thoughts (collective intelligence) which you can use to come up with the next 2.0 for Newspapers!